Fashion Overdrive adds sizzle to the Auto Show Charity Spectacular.
Updated: Thursday, 31 Jan 2013, 10:06 PM EST
Published : Thursday, 31 Jan 2013, 6:31 PM EST
Grand Rapids, Mich. (WOTV) - Fashion, models and cars rev up the Michigan International Auto Show Charity Spectacular. The reality-style fashion competition drew guest to the stage at DeVos Hall for a new twist on the gala's festivities.
Professional models were provided from the Matthew Agency for the reality-style show. Stylists would have only moments to create a model that looked and possessed the essence of a highly sought-after production model vehicle. Each model hit the runway draped in gorgeous designs from Pammela Roland's line at Leigh's Fashions in Bretton Village.
Hair and make-up was provided by some of the best local stylist and salons in West Michigan including; A Davis Brown Salon, Bang Blowdry Bar, Cheeky Strut, Design 1, Aura, Ecouter, Hotel Venus Reflections Salon, Salon Re, Salon Solstice, Serendipity, and Tanaz Hair Boutique & Day Spa.
The winning look was awarded to Design1 for their symbolic transformation paired with the BMW. First runner up was awarded to Salon Re.
Fashion Overdrive was put on by LiveSpace who specializes in live event production. LiveSpace is an industry leader, as we saw from their show that revved the night. See photos from Fashion Overdrive below.
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